Tijuana Flats “Fires Up” This Holiday Season
–Restaurant’s Just in Queso Foundation Holiday Hot Sauce Raising Money for Pediatric Cancer Foundation–
ORLANDO, Fla. (Monday, November 29, 2010) – Tijuana Flats kick starts its 15th holiday season by donating one hundred percent of the proceeds from the sale of its five-dollar bottle of “Smack My Ass & Call Me Santa!” holiday hot sauce to the Pediatric Cancer Foundation. The special edition sauce, which is a part of the restaurant’s Just in Queso Foundation, is now available for sale at all restaurant locations and online at www.tijuanaflats.com.
The goal for this year’s holiday charitable initiative is to raise $50,000 throughout 73 locations in Florida, Indiana, North Carolina, Pennsylvania and Virginia. In 2009, Tijuana Flats raised just over $45,000 for Building Homes for Heroes with the support of their then 70 locations.
“Our company enjoys giving back to the children in our communities, and what better way to do so this holiday season than by raising money to help children with life-threatening medical conditions,” stated Brian Wheeler, Tijuana Flats founder.
Headquartered in Tampa, Fla., the Pediatric Cancer Foundation exists to raise money to fund pediatric cancer research. Their focus is to fund research which will lead to the elimination of pediatric cancer worldwide.
About the Tijuana Flats Just in Queso Foundation® & Charitable Initiatives
Tijuana Flats’ Just in Queso Foundation provides aid to individuals, communities and organizations in need. With the Just in Queso Foundation, Tijuana Flats is able to have support funds waiting “just in case” a tragedy strikes and people are left in need, including everything from rebuilding areas devastated by natural disasters to providing monetary support for other non-profit charities, families and individuals when they need it most.
The Just in Queso Foundation provides financial support primarily through the in-store and online sales of the Just in Queso charity hot sauce, as well as the restaurant’s special-edition holiday “Smack My Ass and Call Me Santa” hot sauce. All proceeds from the sale of each $5.00 bottle add to Foundation for times of need. One hundred percent of these donations will be returned to the community nationwide. For more information, visit www.justinqueso.org.